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What is A-beauty?

If you've watched a make-up tutorial on YouTube or Instagram recently, you'll know that in the beauty world there are unique terms and abbreviations for just about everything. Take for example;...

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CREAMY MATTE LIPSTICK MASTERCLASS WITH MAX MAY

We were incredibly excited last week to introduce our new Creamy Matte Lipstick collection with an evening of Masterclasses hosted by our Make-up Ambassador, Max May. The event took place in...

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INFLUENCER PROFILE - MICHELLE CROSSAN

Image courtesy of Michelle Crossan We've collaborated a few times in the past year with beauty expert Michelle Crossan. These collaborations have included our Coachella partnership and the launch of...

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HOW TO: MATTE BLUSHING NUDE LIP LOOK

If you love a matte finish, our Creamy Matte Lipstick is definitely a lip product that you should try. It has a velvet smooth texture and glides on for a...

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Our Versatile Beach Glow Liquid Highlighter

The Beach Glow Liquid Highlighter has gained many fans since it launched, who are loving the multitude of looks they can create with this versatile highlighting product.   Infused with light...

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INFLUENCER PROFILE - JESINTA FRANKLIN

We first got to know Gold Coast born and bred Jesinta Franklin in 2010 when she was crowned Miss Universe Australia. We're proud to say that one of her very first...

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How To Make Your Matte Make-up Last All Day

Written by Guest Contributor: Tara MacInnis   It’s such a pain to spend precious morning time putting on make-up that’s supposed to minimise shine and cover imperfections, only to find...

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INFLUENCER PROFILE - KIARA KING

Perth native Kiara King is a style, fashion and travel content creator and influencer. Since starting her blog Lion In The Wild, post graduating from university, she has worked hard...

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